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  • ProClarity and Acorn Systems Team to Deliver Retail Business Intelligence Solutions through the Microsoft Smarter Retailing Initiative

  • rofitability Analysis Solution Built on the Microsoft BI Platform Enables Strategic Initiatives for Substantial Returns

  • National Retail Federation Annual Convention and Expo, NEW YORK, New York, January 16, 2006 - ProClarity Corporation, a leading innovator of business intelligence (BI) technology, and Acorn Systems, Inc., a best of breed provider of profit improvement via enterprise performance measurement, today announced a joint retail solution based on the Microsoft BI platform from the National Retail Federation's (NRF) Annual Convention and Expo. The Retail Profitability Analysis solution, based on Acorn's Net Profitability Solutions, utilizes ProClarity® Analytics 6 as a simple, powerful and adaptable interface to the Microsoft BI platform, providing retail organizations with valuable insight into operational performance through enhanced analytic capabilities.

    "We are excited to see Microsoft partners come together to provide an end-to-end BI solution that will meet the unique business requirements of retail organizations," said David Gruehn, director and industry manager for Microsoft's Retail & Hospitality Industry Unit. "ProClarity offers a variety of excellent analytic tools for the Microsoft BI platform that allow users to glean valuable insight into corporate data. Coupled with Acorn's industry expertise, the Retail Profitability Management solution offers an excellent business intelligence solution for retailers."

    Retail Profitability Analysis is a foundational capability which enables numerous strategic initiatives to generate substantial and quick returns. The solution is designed to enhance category management, SKU rationalization and market basket analysis, while improving vendor negations and performance. Acorn Systems and ProClarity will provide an educational session at the NRF Annual Convention and Expo in New York, New York, on Tuesday, January 15th from 11:30 - noon in the Microsoft booth (#500). Demonstrating Microsoft Smarter Retailing in action, this session will explore the practicality and expected benefits of delivering detailed business intelligence to improve the net profits of retailers across all industry segments.

    "The retail industry is becoming increasingly more complex with compounding competitive pressures, complicated distribution channels and more demanding consumers. As such, the demand to deliver value and strong financial results is becoming significantly more difficult," said Jerome Patterson, vice president of business development for Acorn. "We've partnered with ProClarity to provide a comprehensive business intelligence solution for retailers that will allow them to more effectively monitor operational performance, better understand consumer behavior, and ultimately improve profitability."

    For Information, Contact:

    ProClarity Corporation:
    Jason Blumberg
    208.319.2269
    jblumberg@proclarity.com

    • With the help of Acorns profitability systems, we discovered that a select segment of accounts were the source of most of our profits, despite having lower gross margins. Acorn helped us shift our strategy and shift the way we served clients, resulting in a doubling of profits in less
    • than one year.
    • Ben Samuels, President
      Victory Packaging
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