In business today, only the profitable will survive. While companies may strive to ramp up sales, increase market share, or hit customer service targets – there is no model to sustain a successful business without profits.
Though it sounds logical, many companies don’t strive for profitability as the objective. It is often mortgaged, sometimes unwittingly, because management doesn’t have a firm grasp on all cost factors. For years, activity-based costing systems (ABC) started to put the cost of doing business on the map. But, alone, ABC systems fail to tell the whole profit story...