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    • Product Profitability: How to Perfect SKU Rationalization
      Better product management is not just about getting the right products to the right customers profitably. It is also about making sure you dont have what you dont need. Optimizing your product mix becomes increasingly complex in a world of fast development cycles, short product lives, diverse customer segments, a myriad of channels, and intense global competition. As a first step, your organization needs to understand where it is making money.


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    • Do you have initiatives in the following areas?
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    • Customer Profitability
    • Product / SKU Profitability
    • Vendor Profitability
    • Sales Rep Profitability
    • Cost To Servet
    • Activity Based Costing
    • Supply Chain Costing
    • Contract Optimization
    • Price Optimization
    • Shared Services
    • Value Chain Management
    • Activity Based Planning
    • Comments
    • We had been using profitability information for strategic decisions for 15 or so years, But theres a big difference between occasional use of a system and bringing profitability measures into the mainstream of the companys
    • business.
    • Rhett Bratt, VP of profitability analysis
      Charles Schwab
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